Israel's News & Views BlogIn January 2006 the market for commercial mail was opened in Israel. Israel Post promptly went through a process of rejuvenation, renewal and upgrade. The old logo was changed, branding was discussed for the first time and the company now facing real competition decided to improve the service and quality of the postal service. The changes included a new web site (not compatible with Firefox of course) and the launch of the Israel Postal bank. Millions were spent on this upgrade.
The “new” targets and mission for Israel Post:
“To become the national carrier for post, packages and monies in Israel and Internationally, based on the principals of business and profitability, while using the latest technologies. To provide a high level of service, in international standards all across the country, every day – 24 hours a day.
Fine Words – right ?!
Now, this is the letter you get from Israel Post when you send a Registered Mail package to the US on the 22nd of February and it arrives on the 27th of April !!!
Translation:
In the inquiry into the package you sent on the 22/2/2006 to the USA, it was discovered that the package was delivered at its destination 27/4/2006.
For your convenience attached is a record available on the Internet site.
At your service any time.
Signature
Public Affairs Manager
Not a word of apology – “We are sorry for the inconvenience” – Something !! I mean delays will happen, I saw Cast Away (twice). But something, some sort of recognition that this was wrong and that they will try and do better. Something….
As you can see the Israeli Postal service has really changed its image and now we know that at least all that money on the new imporved service was well spent !
One Comment
One should not be surprised concerning the shabby
service and lack of normal post services like
those in many countries, they should be privatised and compete like any private company.
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